Scroll to see how it works
Your screen
Everything on one screen. Try it.
This is the real screen, running on example data. Tap the buttons on the left, open the tabs, switch the chart to a table.
your station · ads
Example data. Harbour Painting is a made-up business.
What we set up
Built properly, from the first dollar.
01
Tracking on every call and form
Ad leads arrive in your station with their source. Nothing gets lost between the ad and the job.
02
Junk searches blocked
The searches that never hire anyone are shut out from day one, and we keep adding to the list.
03
Budgets that follow your calendar
Booked solid? Ads ease off. Open weeks coming? They step up. You never pay for work you can't take.
04
Ads made from your real jobs
Photos of work you've actually done, not stock images, so the ad looks like you.
05
Google's call button, free
People can call straight from the ad, and those calls are counted.
06
A plain-English report
Once a week: what the ads did, what they cost, what we changed. No jargon.
Who does what
We run it. You stay in control.
We handle, every day
Logged, so you can see every one
- Blocking searches that will never hire you
- Pausing keywords that spend with nothing to show
- Checking tracking, conversions and your calendar each morning
- Telling Google which clicks became real jobs
You approve, with one tap
Nothing that costs more happens without you
- Raising or lowering the daily budget
- New keywords and new ads
- Anything that would go over your monthly cap: never automatic
- Marking a lead as contacted
Part of Kite
Kite gets you found.
Kite Updraft gets you booked.
KITE
Be found
Your Google profile, your site and the AI answers fixed, so people can find you when they look.
KITE UPDRAFT
Be found, and booked
Paid ads on top, set up properly, tracked to real jobs and watched every day.
Pricing
Flat monthly. No markup on your ad spend.
Your ad spend goes straight to Google, from your own card. We never mark it up.
Setup
$1,000 one-time
- Account built properly
- Tracking on every call and form
- Junk searches blocked
- First ads from your real jobs
Starter
$350 / month
- Ad spend up to about $1,000 a month
- Watched every day
- Weekly plain-English report
- Changes by your approval
Founding offer: $350 for the first 5
Growth
$650 / month
- Ad spend up to about $3,000 a month
- Everything in Starter
- Fresh ads from your jobs every month
- Budget planning around your calendar
Founding offer: the first five clients get Growth at $350 a month, locked for 12 months.
Spending more than $3,000 a month on ads? Growth plus 10% of the spend above $3,000. Your ad spend is always billed by Google to your own card.
Questions
Straight answers.
Do I own my ad account?
Yes. The account is yours and Google bills your card directly. We work on it as a manager, and you can remove us any time.
How do you watch it every day?
Our own tracking system checks the account each morning: spend, searches, tracking, conversions and your calendar. Anything that needs a person comes to us, and anything that needs your yes comes to you.
What do I have to do?
Tap "contacted" when you've called a lead back, and approve budget changes when we suggest them. That's it.
How soon will I see results?
Tracking works from the first click. How fast jobs come depends on your trade, your area and your budget, so we don't promise numbers. Your screen shows exactly what the ads did, every day.
Do I need Kite first?
No, but it helps. Ads work better when people who click can also find good reviews and a clear profile, which is what Kite fixes.
Ready to see where
your ad money goes?
A 20-minute call. We look at what you run now, or what you would start with, and tell you straight whether ads make sense for you.